Apple's strong will appearing on the iPhone 13 and the iPad mini
Two strategies that we have seen
Apple held an annual presentation from 2:00 am on the 15th in Japan time.This time, it is also held online.
From the announcement of new products, including the iPhone 13, you can see the "processor strategy" drawn by Apple and the "software strategy" that you want to use there.That is, it is integrated into the story of "How to appeal to the iPhone, the main product of Apple", and at the same time, other products such as iPads that are greatly affected by the shower effect.It also involves the way.
"IPad" and "iPad mini" that have become similar to
Apple has adopted a basic strategy of "using semiconductors that have been mass -procured in common design in parallel in many products."Apple's Tim Cook CEO explains that "iPad sales are increasing by 40 %."
個人や教育市場などにおけるiPadの売り上げは伸びており、アップルにとっての重要度が増しているThe high -end machine's "iPad Pro" is a popular type, as new products have already been released this spring.This time, the cheapest iPad and the popular iPad mini in Japan have appeared.
新型の「iPad」（上）。最も安価なモデルだが、デザインなどは変更せずに中身をリニューアルした。「iPad mini」（下）は、デザインをiPad AirやiPad Proに合わせ、設計面を含めて大きく変貌したThe two are similar to the point that they are "relatively inexpensive," but their positions have become quite different.
What do you mean?
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